USA Database

Lead scoring is an important process for managing contacts that helps companies identify and classify the most interesting ones for their business. In this article we will see how to set up an effective lead scoring system with suggestions on the strategy to put into practice. Let's start by ...

The purchasing process in the B2B world has changed . To publicize products , services and their added value, a company must invest in inbound marketing , creating ad hoc content for the industrial sector , and not limit itself to adopting “traditional” marketing strategies . A Google study , in ...

what does it mean to automate the sales funnel;
the benefits of sales funnel automation;
the importance of diagnosing the existing sales funnel;
the steps to take to automate the sales funnel;
the integrations of other systems necessary to automate the sales funnel;
how to perfect your sales ...