13. Charity: watermarketing campaign: engagementit’s easy to forget that egypt mobile phone numbers database transactional emails are still a form of email marketing.These are the automated emails you get after taking action with a business, which can be anything from filling out a form to purchasing a product. Often, these are plain text emails that marketers set and forget.Many charities don’t tell you about how your funds or donations get on after you take your action, but charity: water takes an alternate route and uses automated emails to show donors how their money makes an impact over time.

Why I like this emailthe project timeline and accompanying table are a unique way for charity: water to keep audiences engaged and display their actions impact on the organization and community it serves. The email stays top-of-mind and increases future participation.We spend an average of 9 seconds reading brand emails, so for quick browsers, we don’t even really need to read the whole email — we know immediately where we are in the whole process so we can move on to other things in our inbox.