To do this, both the platform itself through Twitch Analytics, as well as various external tools, offer you a large amount of data on what type of content the public likes most, when they watch the live streams, where they watch them from, etc.
In this article, we'll show you how to access all this information so you can boost both your channel and your brand's Twitch advertising and achieve your goals.
Discover the most important digital marketing metrics . The 130 you shouldn't lose sight of! Click here and download the most complete ebook.
Twitch analytics: what analytics do and everything you need to know
How to view your analytics?
Twitch only allows full access to analytics to united kingdom phone number resource content creators who are considered affiliates and partners of the platform. To achieve this qualification, you must meet certain requirements for viewership, hours of broadcast, and days of activity. Therefore, if your account has not reached this position, you will not be able to access all Twitch Analytics data, only certain statistics.
Whatever your case, you can see your data broken down and detailed by clicking on the “Channel Analysis” section of your dashboard located on the left side of the platform.
How do Twitch analytics work?
Twitch Stats are split into two sections: Channel Analytics and Stream Summary . Each of these will display different metrics.
In the “Channel Analytics” section, you’ll find a general overview of your channel’s performance, including information about your revenue and audience data. By default, data from the last 30 days will be displayed, but you can change the period by adjusting the time bar. Specifically, you’ll be able to see the following analytics:
