What positions do Community Managers aspire to? (Part 2)

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Mitu3120
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Joined: Wed Dec 04, 2024 5:20 am

What positions do Community Managers aspire to? (Part 2)

Post by Mitu3120 »

You already saw the Social Media Team organizational chart in the first part of this post. Now I want to detail the functions and skills of each profile that makes up the Social Media team.

Community Manager:

Community Manager
Daily monitoring of the communities where the brand is present
Evaluate switzerland customer email list and interpret trends, engagement and mood of your audience
Prepare reports on brand activity in social environments
Be the communicator between people and the company
Social Media SEO

Expert in SEO applied to social media
Online reputation campaigns
Coordinate the appearance of the brand in social media and search engines
Strategically implement paid campaigns
Increase organic traffic
Advising the Community Manager
Social Media Developer

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Programmer with extensive knowledge of social APIs
Technical profile (IT) specialized in communication tools (social media)
Work hand in hand with the marketing department
Social Media Public Relations

Promote content outside of your own channels
Part of the communication that is in charge of the company and not the product or services
Maintaining online reputation (public opinion on social media)
Content Curator

Selector and organizer of relevant information
Social Media Analyst

Accumulation and interpretation of metrics
Identify the technical requirements for social planning and development
Media Planner
Know the social environments (horizontal and vertical) perfectly to know where and when to create conversations (this will be done by the Community Manager).
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