Wordpress & SEO Manager
October 14, 2022
Local SEO is valuable when it comes to understanding how our impact on searches in a given geographic area influences our business model. Having local SEO reports allows us to understand what is happening with our organic positioning in a key area for our business.
Getting users to visit our business both physically and virtually is key for many companies. In tourism, local customers are a determining factor for many tourist accommodations or travel agencies . If local SEO is not properly worked on, we lose the ability to be relevant to a very interesting audience.
So by simplifying our iceland email address approach and focusing on reporting only highly relevant data , agencies can better serve local businesses and build stronger relationships.
From Asiri Marketing we bring you seven tips to improve your local SEO reports and understand what is happening with those local searches in your business:
Table of Contents [ Hide ]
1 Simplify reports to make them understandable for the client.
2 Choose the right metrics
3 Segment keywords by location
4 Segment traffic by device
5 Tracking Local SERP Results
6 Go beyond standard SEO tools and metrics
7 Provides actionable and understandable information
Simplify reports to make them understandable for the client.
Simplifying your SEO reporting is not just a tip that local SEO agencies should follow, but in general, any agency should do it as well.
Our first impulse as marketers and communicators is to provide as detailed a report as possible . That’s even more true when marketers need to bury poor campaign results under a mountain of information. However, our reports should tell a clear and concise story about how our marketing campaigns are performing.
Complicated reports with unnecessary data distract from the success of your campaign and will cause some eyes to miss them when reading them.
