CEO and Project Manager
April 2, 2019
Social media has proven to be beneficial for businesses in recent years, and has become a key element for brands to send messages to the right people at the right time and hope that their brand sticks with them enough to become interested.
According to Google data, more than 92% of travelers feel the urge to share their experiences on Social Networks. Therefore, you, as a professional in the tourism business, can lebanon email list and should encourage this participation so that they talk about your brand. According to the latest infographic developed by WebpageFX and related to the latest study “ Online Travel Marketing Trends ”, they show in a simple way how social networks affect and what kind of impact they generate before, during and after the trip.
According to the study mentioned above, 1 in 5 travelers uses social networks as a source of inspiration to choose their future destination (27%), Hotel (23%), Activity (22%) or Restaurant (17%) among others.

In this article we explain the nine main reasons why it is mandatory for companies to have social networks and how they can help ensure the success of your brand.
Table of Contents [ Hide ]
1 1. Faster and easier communication.
2 2. Potential networks and associations.
3 3. Increase organic visibility.
4 4. Increase website traffic.
5 5. Customer comments.
6 6. Impress potential customers.
7 7. Brand.
8 8. Follow your competition.
9. User-generated content and crowdsourcing of ideas.
1. Faster and easier communication .
Customers can communicate with businesses faster and easier now thanks to social media. Businesses can also receive, review, and respond to customer complaints faster and easier than ever before. The line of communication that was once a bit difficult to establish is no longer so difficult to do.
2. Potential networks and associations .
One of the key features of social media is that of general availability . Social media helps us connect more easily than ever before. This has endless potential for networking and partnerships that will help your brand in many ways.