Email marketing stands out as the best strategy in terms of ROI (Return on Investment). It allows you to connect with your audience in a personalized way at the right time and ultimately, it helps you nurture the relationship of trust with your databases to convert them into customers.
But it's not enough to just keep our lists and send them emails; it's essential to continue generating new contacts, increasing brand recognition and creating valuable content. What better tool to achieve this than social media?
By January 2020, Facebook had over 2.4 billion monthly active users. Instagram, the fastest growing social network, already has 1 billion monthly users. In venezuela phone number list other words, your potential customers are there. For sure. And you don't have to choose between email marketing or Facebook to execute your strategy - you can combine them!
Why integrate social media into your email marketing strategy?
What if we combine the channels where users are most active with the best strategy to achieve ROI? You will be able to attract constant traffic to your content, generate brand recognition and increase sales.
Adding Facebook and Instagram to your email marketing strategy is a must because…
You'll get the amazing content you create in your newsletters shared on social media to reach new users and achieve greater reach.
You will be able to carry out specific campaigns for your database on Facebook and Instagram.
You will be able to capture new leads easily without them having to leave the social network.
