Why focus on local PR?

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ial networks.

1. Make content the feather in your cap. You know your business inside and out, and everything that makes it interesting and unique – Share it! Or, use these 17 inspiring questions to get your content ideas flowing. You’ll never be at a loss for what to write about in your emails and newsletter.

Have any other tips? Let us have ’em in the comments!

relations, a dream placement might getting on the front page of the New York Times or nabbing turkey whatsapp number database some camera time on “Good Morning America.” But reality is, those are once-in-a-lifetime opportunities. Get PR to grow your business by working the media in your own backyard – your local press.

First of all, reaching out to your local newspaper, magazine or TV news station is gonna be whole lot easier than calling up Oprah.

Secondly, local press almost exclusively cover local stories, and guess what? You’re a local biz! This gives you a big edge over your out-of-town competit

ion.

Third, you’ve got readily accessible, happy customers who can do a lot of the talking for you, since some of your first and most loyal clients probably live in the same area you’re in.

Here’s another bonus: Being known and talked about in the community might even catch the attention of the big media guys, because you’ve already established some street cred and buzz!

Here are five ways to nab some homegrown publicity for your biz:



1. Bring On That Warm and Fuzzy Feeling
There’s a reason why even huge brands like Levi’s and Target help out non-profits and charities on a regional level. Everybody loves a story that makes ’em feel all warm and fuzzy inside, including local media. Do something that helps an organization that’s already well known and maybe even has its own PR team you can leverage, like the regional Habitat for Humanity or Boys & Girls Club.