ConvertKit or AWeber or MailChimp
Posted: Wed Dec 04, 2024 9:59 am
ConvertKit or AWeber or MailChimp
Convertkit vs AWeber vs Mailchimp . Wow. I’ve used all three of these email marketing tools for bloggers on my site over the years . And to be clear, there are plenty of other email marketing tools out there besides these three. But when it comes to choosing the best email marketing tool for bloggers, only a few take the top spot, and I’ve tested plenty of alternatives myself. In the end, we’re left with a choice between my personal favorites: ConvertKit vs AWeber vs Mailchimp . And philippines b2b leads
the best part? All three of these tools now offer free plans to get started with up to 1,000 subscribers. To help you navigate this comparison guide, I’ve put together a hyperlinked menu where you can click on the relevant section you’d like to jump to. Now that we’ve got that out of the way, I want to start this guide by clearly stating that I’m using ConvertKit as my email marketing tool today (as a blogger ). I firmly believe that this is the best email marketing tool for bloggers today. If you want to try them risk-free, you can start using their free plan today to try it out.
I’ll be the first to tell you that no one email marketing tool is going to be perfect for everyone . And it might make sense for you to start with a different tool, depending on your blogging goals. Before we go any further, it’s important to understand a little about where I’m at in my blogging journey (so I can explain why ConvertKit is the best email marketing tool for bloggers where I am right now ). Don’t worry – we’ll get into how to decide which email marketing tool is best for you based on where you’re at right now. Today, my blog averages over 400,000 monthly readers, and I have 113,000+ subscribers who receive my weekly blogger guides and podcast episodes straight to their inboxes. While these stats look pretty exciting at first glance, it’s important to understand that as your traffic increases and your blog grows, you’ll also collect more email subscribers. This means that the costs of simply maintaining your email list naturally increase over time - but it also assumes that you're learning how to monetize your blog at the same time.
How much does it cost to maintain an email list for your blog? When you're just starting out blogging, your costs for email marketing tools should be very low (or even free). Now let's break down all the actual costs of each of these email marketing tools.
Contents hide
1 Pricing Comparison Chart: ConvertKit vs AWeber vs Mailchimp
2 How to Choose the Right Email Marketing Tool
3 ConvertKit Analysis, Feature Breakdown, and Comparison
3.1 Who is ConvertKit best suited for?
3.2 What features does ConvertKit have?
3.3 What are the disadvantages of ConvertKit?
3.4 How much will ConvertKit cost in 2022?
4 AWeber Analysis, Feature Breakdown, and Comparison
4.1 Who is AWeber best for?
4.2 What features does AWeber offer?
4.3 What are the disadvantages of AWeber?
4.4 How much is AWeber worth in 2022?
5 MailChimp Analysis, Feature Breakdown, and Comparison
5.1 Who is Mailchimp best suited for?
5.2 What features does Mailchimp offer?
5.3 What are the disadvantages of Mailchimp?
5.4 How much will Mailchimp cost in 2022?
6 So, what is the best email marketing tool for bloggers in 2022?
6.1 Related publications:
Pricing Comparison Chart: ConvertKit vs AWeber vs Mailchimp
Here's a chart that shows how ConvertKit vs AWeber vs Mailchimp compare in 2022:
]
Number of campaign subscribers ConvertKit AWeber Mailchimp
0 - 1,000 subscribers Free - $29/month Free - $19/month Free (limited features)
1,001 - 2,000 subscribers $49/month $19 - $29/month Free (limited features)
2,001 - 3,000 subscribers $49/month $29 - $49/month $51/month
3,001 - 5,000 subscribers $79/month $49/month $79/month
5,001 - 10,000 subscribers $99 - $119/month $69/month $105 per month
10,001 - 15,000 subscribers $149/month $149/month $170/month
15,001 - 25,000 subscribers $179 - $199/month $149/month $200 - $230/month
25,001 - 50,000 subscribers $259 - $379/month Must request a quote $270 - $320/month
50,001 - 100,000 subscribers $379 - $679/month Must request a quote $430 - $540/month
As you can see, all three of these tools offer free plans for up to 1,000 subscribers (Mailchimp has up to 2,000 subscribers, but with limited features). After that, the prices for each of these email marketing tools remain relatively low for the first few thousand subscribers. A few notable price changes for these email marketing tools in 2022:
Both ConvertKit and AWeber now offer a free plan (up to 1,000 subscribers).
ConvertKit and Mailchimp prices have increased significantly for plans with more subscribers
AWeber positions itself as the most budget-friendly option among these three tools, in almost all respects.
It's only when you start getting above 5,000 subscribers that the cost of any of these tools starts to increase significantly. And for good reason... With that many subscribers, you should be monetizing your blog to the point where it more than covers your expenses.
How to Choose the Right Email Marketing Tool
Where I am today in my blogging journey is probably different than where you are right now (and that's okay)... If I were paying monthly, my final bill for ConvertKit would be $739.00 for my 113,000 subscribers at the time of this screenshot. However, I pay annually, which gives me a discount and brings the monthly cost down to $616.00 .
But before your jaw hits the floor, let’s talk about how much ConvertKit has made me over the last couple of months — because that’s why it’s one of the bills I’m most excited to pay each month. That’s the real equation that matters most when choosing between ConvertKit vs AWeber vs Mailchimp for your email marketing. In just two months (June and July 2019), the automated email sequences I set up in ConvertKit — read more about why only ConvertKit can create a sequence like mine — have helped me generate over $94,372 in passive income from my blog. And most of the money I make from my blog comes from a combination of Bluehost affiliate commissions and sales of my advanced blogging course, Built to Blog — both of which are largely due to my ability to deliver high-converting automated email sequences. Without ConvertKit, I wouldn’t be able to implement these automated email sequences as easily or in such a clean, functional manner. I’m happy to pay the price for a more premium email marketing tool with advanced functionality like ConvertKit because it helps me generate more revenue than I otherwise would.
But I (obviously) didn't start my blog and get these results right away... It took me three years to get to the point where I was finally making six figures (annually) from my blog. Here's what my progress looked like in terms of the email marketing tools I've used over the years:
Months 1 - 6: I used Mailchimp up to ~1,000 subscribers, mostly because it's free for under 2,000 subscribers.
Months 6 - 18: I used AWeber until I had ~10,000 subscribers, mostly because it was easy to use and was a leading brand in 2014.
Years 2 - 8 (present): I use ConvertKit today, and switched to it to unlock their more advanced tools (like automation).
For the first six months of blogging, I built up an email following using Mailchimp’s free plan. At the time, my blog was a side project and I had a limited budget. I had no idea if I could build anything real here, so using a free tool helped me establish my business without throwing a ton of financial resources into the pot. And if you’re a new blogger, know that you’re not alone in wondering where to start with an email marketing tool… especially when it comes to choosing between ConvertKit vs AWeber vs Mailchimp. I get variations of this question almost every week from readers:
Convertkit vs AWeber vs Mailchimp . Wow. I’ve used all three of these email marketing tools for bloggers on my site over the years . And to be clear, there are plenty of other email marketing tools out there besides these three. But when it comes to choosing the best email marketing tool for bloggers, only a few take the top spot, and I’ve tested plenty of alternatives myself. In the end, we’re left with a choice between my personal favorites: ConvertKit vs AWeber vs Mailchimp . And philippines b2b leads
the best part? All three of these tools now offer free plans to get started with up to 1,000 subscribers. To help you navigate this comparison guide, I’ve put together a hyperlinked menu where you can click on the relevant section you’d like to jump to. Now that we’ve got that out of the way, I want to start this guide by clearly stating that I’m using ConvertKit as my email marketing tool today (as a blogger ). I firmly believe that this is the best email marketing tool for bloggers today. If you want to try them risk-free, you can start using their free plan today to try it out.
I’ll be the first to tell you that no one email marketing tool is going to be perfect for everyone . And it might make sense for you to start with a different tool, depending on your blogging goals. Before we go any further, it’s important to understand a little about where I’m at in my blogging journey (so I can explain why ConvertKit is the best email marketing tool for bloggers where I am right now ). Don’t worry – we’ll get into how to decide which email marketing tool is best for you based on where you’re at right now. Today, my blog averages over 400,000 monthly readers, and I have 113,000+ subscribers who receive my weekly blogger guides and podcast episodes straight to their inboxes. While these stats look pretty exciting at first glance, it’s important to understand that as your traffic increases and your blog grows, you’ll also collect more email subscribers. This means that the costs of simply maintaining your email list naturally increase over time - but it also assumes that you're learning how to monetize your blog at the same time.
How much does it cost to maintain an email list for your blog? When you're just starting out blogging, your costs for email marketing tools should be very low (or even free). Now let's break down all the actual costs of each of these email marketing tools.
Contents hide
1 Pricing Comparison Chart: ConvertKit vs AWeber vs Mailchimp
2 How to Choose the Right Email Marketing Tool
3 ConvertKit Analysis, Feature Breakdown, and Comparison
3.1 Who is ConvertKit best suited for?
3.2 What features does ConvertKit have?
3.3 What are the disadvantages of ConvertKit?
3.4 How much will ConvertKit cost in 2022?
4 AWeber Analysis, Feature Breakdown, and Comparison
4.1 Who is AWeber best for?
4.2 What features does AWeber offer?
4.3 What are the disadvantages of AWeber?
4.4 How much is AWeber worth in 2022?
5 MailChimp Analysis, Feature Breakdown, and Comparison
5.1 Who is Mailchimp best suited for?
5.2 What features does Mailchimp offer?
5.3 What are the disadvantages of Mailchimp?
5.4 How much will Mailchimp cost in 2022?
6 So, what is the best email marketing tool for bloggers in 2022?
6.1 Related publications:
Pricing Comparison Chart: ConvertKit vs AWeber vs Mailchimp
Here's a chart that shows how ConvertKit vs AWeber vs Mailchimp compare in 2022:
]
Number of campaign subscribers ConvertKit AWeber Mailchimp
0 - 1,000 subscribers Free - $29/month Free - $19/month Free (limited features)
1,001 - 2,000 subscribers $49/month $19 - $29/month Free (limited features)
2,001 - 3,000 subscribers $49/month $29 - $49/month $51/month
3,001 - 5,000 subscribers $79/month $49/month $79/month
5,001 - 10,000 subscribers $99 - $119/month $69/month $105 per month
10,001 - 15,000 subscribers $149/month $149/month $170/month
15,001 - 25,000 subscribers $179 - $199/month $149/month $200 - $230/month
25,001 - 50,000 subscribers $259 - $379/month Must request a quote $270 - $320/month
50,001 - 100,000 subscribers $379 - $679/month Must request a quote $430 - $540/month
As you can see, all three of these tools offer free plans for up to 1,000 subscribers (Mailchimp has up to 2,000 subscribers, but with limited features). After that, the prices for each of these email marketing tools remain relatively low for the first few thousand subscribers. A few notable price changes for these email marketing tools in 2022:
Both ConvertKit and AWeber now offer a free plan (up to 1,000 subscribers).
ConvertKit and Mailchimp prices have increased significantly for plans with more subscribers
AWeber positions itself as the most budget-friendly option among these three tools, in almost all respects.
It's only when you start getting above 5,000 subscribers that the cost of any of these tools starts to increase significantly. And for good reason... With that many subscribers, you should be monetizing your blog to the point where it more than covers your expenses.
How to Choose the Right Email Marketing Tool
Where I am today in my blogging journey is probably different than where you are right now (and that's okay)... If I were paying monthly, my final bill for ConvertKit would be $739.00 for my 113,000 subscribers at the time of this screenshot. However, I pay annually, which gives me a discount and brings the monthly cost down to $616.00 .
But before your jaw hits the floor, let’s talk about how much ConvertKit has made me over the last couple of months — because that’s why it’s one of the bills I’m most excited to pay each month. That’s the real equation that matters most when choosing between ConvertKit vs AWeber vs Mailchimp for your email marketing. In just two months (June and July 2019), the automated email sequences I set up in ConvertKit — read more about why only ConvertKit can create a sequence like mine — have helped me generate over $94,372 in passive income from my blog. And most of the money I make from my blog comes from a combination of Bluehost affiliate commissions and sales of my advanced blogging course, Built to Blog — both of which are largely due to my ability to deliver high-converting automated email sequences. Without ConvertKit, I wouldn’t be able to implement these automated email sequences as easily or in such a clean, functional manner. I’m happy to pay the price for a more premium email marketing tool with advanced functionality like ConvertKit because it helps me generate more revenue than I otherwise would.
But I (obviously) didn't start my blog and get these results right away... It took me three years to get to the point where I was finally making six figures (annually) from my blog. Here's what my progress looked like in terms of the email marketing tools I've used over the years:
Months 1 - 6: I used Mailchimp up to ~1,000 subscribers, mostly because it's free for under 2,000 subscribers.
Months 6 - 18: I used AWeber until I had ~10,000 subscribers, mostly because it was easy to use and was a leading brand in 2014.
Years 2 - 8 (present): I use ConvertKit today, and switched to it to unlock their more advanced tools (like automation).
For the first six months of blogging, I built up an email following using Mailchimp’s free plan. At the time, my blog was a side project and I had a limited budget. I had no idea if I could build anything real here, so using a free tool helped me establish my business without throwing a ton of financial resources into the pot. And if you’re a new blogger, know that you’re not alone in wondering where to start with an email marketing tool… especially when it comes to choosing between ConvertKit vs AWeber vs Mailchimp. I get variations of this question almost every week from readers: