Use playful humor in your email copy
Posted: Wed Dec 04, 2024 10:37 am
Using manual method
You can manually send appointment confirmation messages using an email client Advertising Phone Number Data or an online appointment scheduling tool. Just choose the recipients, write the message, and send it.
This can work for small businesses with fewer appointments, but it becomes overwhelming as you grow.
Using automated tools
Automation is the future for businesses with a high volume of appointments. Email automation software like Brevo, make it easy to automate confirmation emails, rescheduling, and reminders.
You can set up automated triggers based on booking actions, and the software will handle the rest, saving you time and effort.
Happy Holidays email newsletter from Curate Labs. The email is red with a white cutout snowman and Santa hugging.
Source
One thing to note about this example is that they didn’t say “Merry Christmas”, but rather “Happy Holidays”. This is a thoughtful detail that makes this newsletter more inclusive of subscribers of other religious and non-religious backgrounds.
Want more tips on using email to strengthen customer relationships? Check out our blog post on relationship marketing with emails.
In addition to holiday-themed visuals, a great way to grab your subscribers' attention is to make them laugh. The holiday newsletter is an opportunity to show your brand's fun and playful side.
Here are some tips for bringing holiday fun into your email subject lines and copy:
Use puns, jokes, and wordplay
Not a wordsmith? Use a gif to do the talking for you
Use the subject line to tell a joke then put the punchline in the body of the email
Catch readers' attention with references to contemporary Christmas classics like “National Lampoon’s Christmas Vacation,” “Home Alone,” “Love Actually”, or “Die Hard”. Fans are bound to perk up at the reference
Wrap up with a fun and clever CTA that perfectly encapsulates the email's concept -- don't spend time writing hilarious copy only to finish on a boring "Buy now"
Check out this Christmas email by the brand BarkBox, with the subject line Dog people give the best gifts. That holiday subject line effectively uses festive humor to charm subscribers.
You can manually send appointment confirmation messages using an email client Advertising Phone Number Data or an online appointment scheduling tool. Just choose the recipients, write the message, and send it.
This can work for small businesses with fewer appointments, but it becomes overwhelming as you grow.
Using automated tools
Automation is the future for businesses with a high volume of appointments. Email automation software like Brevo, make it easy to automate confirmation emails, rescheduling, and reminders.
You can set up automated triggers based on booking actions, and the software will handle the rest, saving you time and effort.
Happy Holidays email newsletter from Curate Labs. The email is red with a white cutout snowman and Santa hugging.
Source
One thing to note about this example is that they didn’t say “Merry Christmas”, but rather “Happy Holidays”. This is a thoughtful detail that makes this newsletter more inclusive of subscribers of other religious and non-religious backgrounds.
Want more tips on using email to strengthen customer relationships? Check out our blog post on relationship marketing with emails.
In addition to holiday-themed visuals, a great way to grab your subscribers' attention is to make them laugh. The holiday newsletter is an opportunity to show your brand's fun and playful side.
Here are some tips for bringing holiday fun into your email subject lines and copy:
Use puns, jokes, and wordplay
Not a wordsmith? Use a gif to do the talking for you
Use the subject line to tell a joke then put the punchline in the body of the email
Catch readers' attention with references to contemporary Christmas classics like “National Lampoon’s Christmas Vacation,” “Home Alone,” “Love Actually”, or “Die Hard”. Fans are bound to perk up at the reference
Wrap up with a fun and clever CTA that perfectly encapsulates the email's concept -- don't spend time writing hilarious copy only to finish on a boring "Buy now"
Check out this Christmas email by the brand BarkBox, with the subject line Dog people give the best gifts. That holiday subject line effectively uses festive humor to charm subscribers.