Samsung enshrines education as a pillar of its social commitment

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asimd5
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Samsung enshrines education as a pillar of its social commitment

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Samsung will continue to invest in education and culture in Spain as one of the pillars of 'Technology with a Purpose', the project that the company launched a decade ago to help improve people's lives through technology .

This was confirmed by the Director of Marketing and Digital Transformation of Samsung Spain, Alfonso Fernández, in an interview with Servimedia to take stock of the 'social sustainability' initiatives that the technology company has developed in Spain in recent years and in which it also advances future plans.

In terms of education, the South Korean giant launched the 'Samsung Smart School' school training programme in digital skills in 2014, in collaboration with the Ministry of Education and the regional governments.

Fernández explained that more list of algeria consumer email than 4,000 children and 700 teachers from public primary and secondary schools throughout Spain participated. The idea was to change the learning methodology by incorporating technology to improve not only digital skills, but also math and language skills, “always using technology as a tool,” not as an end.

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Samsung has decided to give more scope to this training project in digital skills with the 'Classroom of the Future' initiative, in this case focused on the training of teachers in this subject. "We now want to train the trainers, as an opportunity to grow exponentially in this outreach to students," said Fernández.

The multinational has also launched the project against bullying 'Asignatura Empathy', in collaboration with the Ministry of Education, to raise awareness through immersive virtual reality experiences about the need to make visible cases of bullying of minors in the educational field, both physical and 'cyberbullying'.

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Samsung and culture
In the cultural field, Samsung collaborates with museums such as the Prado, the National Archaeological Museum, the Gaudí Museum and the Teatro Real. “We are providing our technology to democratize access to culture, taking works out of museums,” said the Samsung Spain executive.

In the case of the National Archaeological Museum, Samsung has digitized 13,000 pieces from its collection and has created a catalog "customized" to the needs of teachers and students.
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