How to create social media pages
Posted: Thu Dec 05, 2024 8:21 am
Creating a page on the main social networks can be an important tool for promoting your company, the services you provide or the products you sell. We explain how to create company pages on social networks that are relevant to your business!
Steps to Create a LinkedIn Page for Business
Having a company page on Linkedin represents more visibility fusion database the business and the opportunity to contact different professionals and even other companies.

Creating a company page is a relatively simple and free process. To get started, you only need to have an individual profile. To create a Company Page , follow these steps:
1. Click on the Solutions icon in the top right corner of the Linkedin home page;
2. Click on Create a Company Page ;
3. Enter your company name and choose a public Linkedin URL (this information cannot be changed later). This will be the URL for your new page: www.linkedin.com/company/company
linkedin
4. Click the Create Page button ;
5. Select the type of page you want to create from the following options:
Small businesses
Medium and large companies
Showcase Page
Educational institution
6. Fill in a brief description of the company (limit 2000 characters). You must fill in this field in Portuguese and English. You can later select English as the default language so that everyone can understand the description (Portuguese readers will be presented with the Portuguese version).
7. Complete the information regarding other company data:
Type of company;
Company size;
Company website URL;
Company sector;
Year of foundation;
Company Locations.
8. If you wish, you can select up to 10 LinkedIn profiles to be administrators of the company (they must be previously linked to the creator of the page). Please note that all administrators have the same functions, i.e. they can even remove another administrator.
9. Next, select an eye-catching image for your page banner, as well as a logo. Use high-quality images that reflect the professionalism of your company. Images should be in PNG, JPEG or GIF format up to 2 MB, and 646 X 220 pixels or larger.
Once you’ve created your company’s free LinkedIn profile, you’ll need to start connecting with potential employees, business contacts, and even the general public. Keep your company profile up-to-date by using relevant, quality written content, photos from company events, and engaging videos that explain what your company stands for, does, and sells.
Steps to Create a Business Page on Facebook
To create a business page, you need to have a personal profile on Facebook. This online platform is widely used by potential customers, so creating a Facebook page for your company and producing relevant content for it is a good digital marketing practice.
These are the steps to create a page on this social network:
Access the Facebook page ;
Choose the business profile from the options available: Business or Brand | Community or Public Figure;
Fill in the name and category and the page is automatically created.
create-facebook-page1
Filling Data and Images on the Page
Enter company information and images to customize the page:
Username - you can choose a personalized link for your business page, for example, www.facebook.com/venduspt (you can only make this change once);
Description - Write a clear and direct text about your company, which will appear below the profile photo;
Cover Photo - Choose a creative image (851x315px), for example with the company slogan, logo or image of the company's facilities;
Profile Photo - Add a square photo (180x180px) that represents your company well;
About Tab - Enter relevant information about the company, such as address and opening hours;
Call To Action Button - Use this feature to encourage page visitors to click on something important (for example: make a reservation, call or receive a newsletter).
Steps to Create a LinkedIn Page for Business
Having a company page on Linkedin represents more visibility fusion database the business and the opportunity to contact different professionals and even other companies.

Creating a company page is a relatively simple and free process. To get started, you only need to have an individual profile. To create a Company Page , follow these steps:
1. Click on the Solutions icon in the top right corner of the Linkedin home page;
2. Click on Create a Company Page ;
3. Enter your company name and choose a public Linkedin URL (this information cannot be changed later). This will be the URL for your new page: www.linkedin.com/company/company
4. Click the Create Page button ;
5. Select the type of page you want to create from the following options:
Small businesses
Medium and large companies
Showcase Page
Educational institution
6. Fill in a brief description of the company (limit 2000 characters). You must fill in this field in Portuguese and English. You can later select English as the default language so that everyone can understand the description (Portuguese readers will be presented with the Portuguese version).
7. Complete the information regarding other company data:
Type of company;
Company size;
Company website URL;
Company sector;
Year of foundation;
Company Locations.
8. If you wish, you can select up to 10 LinkedIn profiles to be administrators of the company (they must be previously linked to the creator of the page). Please note that all administrators have the same functions, i.e. they can even remove another administrator.
9. Next, select an eye-catching image for your page banner, as well as a logo. Use high-quality images that reflect the professionalism of your company. Images should be in PNG, JPEG or GIF format up to 2 MB, and 646 X 220 pixels or larger.
Once you’ve created your company’s free LinkedIn profile, you’ll need to start connecting with potential employees, business contacts, and even the general public. Keep your company profile up-to-date by using relevant, quality written content, photos from company events, and engaging videos that explain what your company stands for, does, and sells.
Steps to Create a Business Page on Facebook
To create a business page, you need to have a personal profile on Facebook. This online platform is widely used by potential customers, so creating a Facebook page for your company and producing relevant content for it is a good digital marketing practice.
These are the steps to create a page on this social network:
Access the Facebook page ;
Choose the business profile from the options available: Business or Brand | Community or Public Figure;
Fill in the name and category and the page is automatically created.
create-facebook-page1
Filling Data and Images on the Page
Enter company information and images to customize the page:
Username - you can choose a personalized link for your business page, for example, www.facebook.com/venduspt (you can only make this change once);
Description - Write a clear and direct text about your company, which will appear below the profile photo;
Cover Photo - Choose a creative image (851x315px), for example with the company slogan, logo or image of the company's facilities;
Profile Photo - Add a square photo (180x180px) that represents your company well;
About Tab - Enter relevant information about the company, such as address and opening hours;
Call To Action Button - Use this feature to encourage page visitors to click on something important (for example: make a reservation, call or receive a newsletter).