After all this information, now that you know what Instagram Guides are, we understand that you are eager to create the first one on your company profile or in the shopping center you manage. We assure you that it is a quick and painless process, for which we have prepared a small step-by-step guide below in which we explain how you can create your own guides with unbeatable results.
Go to your Instagram app and access your profile by tapping the photo icon located at the bottom right of the screen.
Your profile screen will appear, there you must click the “+” icon located at the top, above the “Posts”, “Followers” and “Following” information.
Next, choose the “Guides” option. From here, you can choose between three types of content:
Places : Places guides are perfect for location-based tips. If you're a local or travel influencer, Places is where you'll create restaurant recommendations, travel guides, or a finland email address curated list of hidden, off-the-beaten-track spots.
Posts – Use this option for saved or older posts that you want to recommend. This option allows you to create new content by gathering together older posts on the same topic.
Products : Product Guides will only appear on business profiles as they link directly to Instagram Shopping, and you can only select already created products that users can find there.
Add the title and description to each of the contents you are going to share.
Choose your preferred cover image or let Instagram do it by default.
Now, just hit “Next” and then “Share.” That’s it! Your Guide has been shared with your community directly on your profile.
Steps to create Instagram Guides
Finally, if you want to access other people's guides, the process is even simpler. The first thing you need to do is log into one of your favorite accounts and you will see a new icon in the profile that looks like an "open book." You just need to choose that section and you will immediately see all the content created in Guides format to date.
