Is agriculture a hot topic? Channel analysis
Posted: Sat Apr 05, 2025 3:57 am
There are numerous industry platforms, agricultural forums, as well as specialist webinars and training courses online that help farmers make informed purchasing decisions. Opinions from other users, videos with machine demonstrations, and even applications supporting farm management are also very popular.
However, not all ag audiences have the same online presence. moj database Older generations of farmers often still rely on traditional forms of communication, such as farmers’ markets or personal recommendations. As a result, ag businesses need to operate multi-channel, combining online and offline activities to reach both younger and older customers.
If you want more information about this differentiation, Marianna Krupa provides it in the text:Persona in the agro industry: who do we address agricultural marketing to?
There are about 10 channels on YouTube related to agro and agriculture that have exceeded the threshold of 100 thousand subscribers. The largest of them – @jockerfarmm and @jarekogarek1986 – have collected over 400 thousand subscriptions and achieved over 522 million (jockerfarmm) and over 277 million (jarekogarek1986) views of content (source: youtube.com).
However, not all ag audiences have the same online presence. moj database Older generations of farmers often still rely on traditional forms of communication, such as farmers’ markets or personal recommendations. As a result, ag businesses need to operate multi-channel, combining online and offline activities to reach both younger and older customers.
If you want more information about this differentiation, Marianna Krupa provides it in the text:Persona in the agro industry: who do we address agricultural marketing to?
There are about 10 channels on YouTube related to agro and agriculture that have exceeded the threshold of 100 thousand subscribers. The largest of them – @jockerfarmm and @jarekogarek1986 – have collected over 400 thousand subscriptions and achieved over 522 million (jockerfarmm) and over 277 million (jarekogarek1986) views of content (source: youtube.com).