Competitive strategy (mini-maxi)
Posted: Sat Apr 05, 2025 6:07 am
Implemented when weaknesses prevail, but market opportunities arise. Requires:
minimizing weaknesses,
continuous improvement of the company's rich people database products,
increasing operational efficiency,
reducing costs.
Defensive Strategy (mini-mini)
Used in the most difficult situation – with few strengths and an unfavorable environment. Focuses on:
reducing threats and weaknesses,
minimizing costs,
avoiding new investments,
considering merging with another company or reducing its operations.
minimizing weaknesses,
continuous improvement of the company's rich people database products,
increasing operational efficiency,
reducing costs.
Defensive Strategy (mini-mini)
Used in the most difficult situation – with few strengths and an unfavorable environment. Focuses on:
reducing threats and weaknesses,
minimizing costs,
avoiding new investments,
considering merging with another company or reducing its operations.