Identifying keyword cannibalization
Posted: Mon Apr 21, 2025 4:26 am
Interesting keywords like these should then be added either to the planner or directly to the monitoring. A WDF*IDF analysis is also useful to give these keywords the boost they need to reach the first page.Filter settings
To check if this is the case for you, you need to set the "Multiple Rankings" filter and sort by the Search Volume column to display URLs with rankings for the same keyword. Save this filter to use it across projects.
Note: Under Keywords – Ranking Distribution , you can see at a croatia cell phone number list glance via a bar chart where most of your keywords are located on the first 10 search results pages. If you click on page 2 in the bar chart, you'll see your threshold keywords without applying any filters.
If you have multiple URLs ranking for a keyword, this is called keyword cannibalization .
You're essentially competing with your own pages. Google can't decide which of your URLs is more relevant to the user and therefore displays one or the other. The content, title, and description of your URLs are too similar, causing fluctuations in your rankings – and this just doesn't stop.
To check if this is the case for you, you need to set the "Multiple Rankings" filter and sort by the Search Volume column to display URLs with rankings for the same keyword. Save this filter to use it across projects.
Note: Under Keywords – Ranking Distribution , you can see at a croatia cell phone number list glance via a bar chart where most of your keywords are located on the first 10 search results pages. If you click on page 2 in the bar chart, you'll see your threshold keywords without applying any filters.
If you have multiple URLs ranking for a keyword, this is called keyword cannibalization .
You're essentially competing with your own pages. Google can't decide which of your URLs is more relevant to the user and therefore displays one or the other. The content, title, and description of your URLs are too similar, causing fluctuations in your rankings – and this just doesn't stop.