This marketing strategy known as “back to school” has become a real revolution in 2012, partly because September has brought with it new taxes and, therefore, the need for advertisers to give more list of belize consumer email creativity to this season. In fact, regarding this return to school, marketing has been mainly directed at saving and combating the increase in VAT, facts that have been well received by consumers.
Examples of back-to-school marketing strategies
Below are some of the most common back-to-school marketing strategies :
Advantages of loyalty: By now, users already know that a company offers regular users many more advantages than if they have not become loyal. Thus, companies such as Carrefour, FNAC or El Corte Inglés offer various advantages for buying in their stores. The best known, perhaps, is the one associated with the purchase of clothing from a specific company that then rewards the customer with discounts on the purchase of school supplies.
Discounts on multiple purchases: For wholesale companies there is nothing better than being able to enjoy the sale of their entire stock and for the user it will also be the best alternative since they can find discounts that increase as more services are acquired, such as promotions of 10, 20 and 30%.
