Clean addresses are created specifically iceland telemarketing list for spammers to parse, while converted addresses are abandoned mailboxes. Enter double opt-in Double opt-in is a two-step method of verifying an email address to obtain the user's consent to send emails. An email will be sent to all abandoned mailboxes containing a link that the user must activate. In this way, he confirms that the mailbox belongs to him and at the same time grants permission to send email messages.
Give people a chance to unsubscribe. An "unsubscribe" button should appear in all correspondence; without it, it's best not to create a mass email. There are two reasons for this: the service scans sent letters and can mark them as spam if there is no such link; users who do not want to receive messages and cannot unsubscribe from messages can mark them as spam. Unfollow Inactive Users Contact databases typically store the addresses of users who have not opened an email or read a newsletter in the past few months.

This shows that they are not interested in the brand or have abandoned their inbox. Such subscribers are of little use and will lower open rates. They should be removed to improve base participation rates. Come up with a topic for the main content Users can quickly identify spam in emails before they even open the email. Therefore, when creating a mailing list, it is important to attract attention without raising the suspicion of spam.
To do this, you need to write the subject of your letter clearly and concisely so that people are motivated to open it. The subject line must meet three criteria: it reflects the essence of the letter, it attracts attention, and it must be understandable to the recipient. Create a user-friendly design with a logical structure Proper design includes the right fonts, harmonious color combinations, and consistent letter structure. The "body" of the letter should consist of the following parts: Cap; Text part; Contact information; Announcements, promotions, latest publications.