Success stories to improve UX: The Pursuit and Training Gym
Posted: Tue Dec 10, 2024 9:21 am
Many companies The Pursuit, the campaign by the American gym chain Equinox, wanted to establish a new way of understanding the relationship between its users and the brand. How? Through an innovative method: turning physical exercise into a unique experience through new technologies.
One of the objectives they set was to know, in real time , the results of each user while they were exercising through the use of smartphone devices that were installed on the bicycles.
Users competed against other users or other teams through real-time digital games, thus stimulating the spirit of improvement and motivation of each person, which translates into a unique digital experience.
This is only possible thanks to a team of professionals made up of data analysts , experience designers and programmers, who have devised a program designed to go beyond a conventional gym to become an experiential space where sport is the union of effort and dedication. This success story is a perfect way to offer added value to gym customers by substantially improving their experience with the brand and generating engagement .
TrainingGym, a perfect platform for sports centers
In our country there are also interesting initiatives that link sports and applications. One of list of telegram users in france them is TrainingGym , an app that was born in AlmerÃa to take your gym with you everywhere.
This application is ideal for sports centres, as it allows its clients to provide an extra service of monitoring and controlling their physical condition, activities and proposes sporting challenges. In this way, the client of the gym or sports centre will always have the gym in their pocket.
Training Gym
Since its inception, TrainingGym has undergone a major evolution to adapt to new technological possibilities and the needs of its users . Therefore, this platform now has a powerful mobile application, iCloud technology and new features to improve the productivity of its users.
One of the objectives they set was to know, in real time , the results of each user while they were exercising through the use of smartphone devices that were installed on the bicycles.
Users competed against other users or other teams through real-time digital games, thus stimulating the spirit of improvement and motivation of each person, which translates into a unique digital experience.
This is only possible thanks to a team of professionals made up of data analysts , experience designers and programmers, who have devised a program designed to go beyond a conventional gym to become an experiential space where sport is the union of effort and dedication. This success story is a perfect way to offer added value to gym customers by substantially improving their experience with the brand and generating engagement .
TrainingGym, a perfect platform for sports centers
In our country there are also interesting initiatives that link sports and applications. One of list of telegram users in france them is TrainingGym , an app that was born in AlmerÃa to take your gym with you everywhere.
This application is ideal for sports centres, as it allows its clients to provide an extra service of monitoring and controlling their physical condition, activities and proposes sporting challenges. In this way, the client of the gym or sports centre will always have the gym in their pocket.
Training Gym
Since its inception, TrainingGym has undergone a major evolution to adapt to new technological possibilities and the needs of its users . Therefore, this platform now has a powerful mobile application, iCloud technology and new features to improve the productivity of its users.