SEO requirements for your CMS
Posted: Wed Dec 18, 2024 8:20 am
As we know, SEO is one of the main points to boost your website . So, you need to take into account the CMS you use and how it is prepared for the demands of search engine optimization. So, in order to choose the best CMS possible, there are certain key procedures you need to consider.
Indexing and crawling
Indexing is the first thing to consider. Your website must be understandable so that Google can access your content and, consequently, recognize it and rank it in its search engine. To do this, we can follow a few simple steps such as editing robots.txt files , automatically generating sitemaps , or having a “SEO-Friendly” URL model .
Source code
The source code is another pillar to take into account so that your CMS is bulk sms uk perfectly optimized. It is important that it is easily understood by crawlers . This will make the pages correctly explored, minimizing, for example, the loading speed.
Content
When we talk about CMS, it is more than obvious that content is an unavoidable point. Information and meta tags must be correctly organized, from titles , meta descriptions and headers to hreflang annotations . Sometimes we find pages that, when changing, for example, the H1, it is replicated in the title and URL. This link is one of the actions to avoid.
Internal linking
Within the website, internal linking must also be correct from an SEO perspective, so that navigation can be carried out without problems. A hierarchical navigation menu with indexable links and the creation of navigation paths (or breadcrumbs) are two examples of aspects that we must not forget.
In an age where rich media is a must , even the images on your website need to be optimized. Avoid having photos with the name “DSC one million.” Customize the name of your images, as well as their ALT attributes . Since your visitors access your website from multiple types of devices, don’t forget to have different images for desktop and mobile versions.
With this new ebook, Súmate Marketing Online offers an updated overview of SEO topics to help you incorporate the latest aspects into your web strategy. We invite you to download it to learn first-hand the essential SEO requirements for better optimization of your CMS. And, of course, Súmate is at your disposal to help you outline and develop your strategy in this and other areas of online marketing.
Indexing and crawling
Indexing is the first thing to consider. Your website must be understandable so that Google can access your content and, consequently, recognize it and rank it in its search engine. To do this, we can follow a few simple steps such as editing robots.txt files , automatically generating sitemaps , or having a “SEO-Friendly” URL model .
Source code
The source code is another pillar to take into account so that your CMS is bulk sms uk perfectly optimized. It is important that it is easily understood by crawlers . This will make the pages correctly explored, minimizing, for example, the loading speed.
Content
When we talk about CMS, it is more than obvious that content is an unavoidable point. Information and meta tags must be correctly organized, from titles , meta descriptions and headers to hreflang annotations . Sometimes we find pages that, when changing, for example, the H1, it is replicated in the title and URL. This link is one of the actions to avoid.
Internal linking
Within the website, internal linking must also be correct from an SEO perspective, so that navigation can be carried out without problems. A hierarchical navigation menu with indexable links and the creation of navigation paths (or breadcrumbs) are two examples of aspects that we must not forget.
In an age where rich media is a must , even the images on your website need to be optimized. Avoid having photos with the name “DSC one million.” Customize the name of your images, as well as their ALT attributes . Since your visitors access your website from multiple types of devices, don’t forget to have different images for desktop and mobile versions.
With this new ebook, Súmate Marketing Online offers an updated overview of SEO topics to help you incorporate the latest aspects into your web strategy. We invite you to download it to learn first-hand the essential SEO requirements for better optimization of your CMS. And, of course, Súmate is at your disposal to help you outline and develop your strategy in this and other areas of online marketing.