1. Ease of setup and navigation
The platform you choose should some information about austria be easy to set up and navigate. It should help you capture the essence of your brand while making it easy for everyone to browse the site.
Platforms that offer ready-made templates are a great option, as they save you the hassle of hiring expensive designers to do this work. They should help you create a smooth shopping experience.
2 Safety
Ecommerce sites make an attractive target for hackers. Personal data has become a valuable asset, so the more people buy on a site, the more attractive it becomes to hackers.
Did you know?
83% of leading US e-commerce sites are at risk of attack
Therefore, the platform you choose should ensure top-notch security. Opt for a platform that offers SSL certificates and PCI compliance to protect sensitive customer data.
3. Integration
This is the era of multi-channel marketing and social media plays a key role in improving brand visibility and reputation.
Look for a platform that allows for easy integration with other existing marketing systems and channels. Integrating with third-party channels and platforms like social channels, MailChimp, and Google Shopping shouldn’t be a problem.
4. SEO and mobile friendliness
The importance of online business visibility cannot be underestimated. Digital customers not only search online to learn about businesses, but also use a variety of devices to make purchasing decisions.
Therefore, the platform you choose should be SEO and mobile-friendly, making your store easily accessible.
5 Analytics
Measuring the performance of your website is important for making business decisions and promoting marketing efforts . That's where analytics plays a key role.
Opt for a platform that lets you monitor your store’s performance and keep tabs on parameters like sales volume, payment methods, order numbers, and more.
6. Technical support
The platform you choose should have a strong customer support team that is always ready to help. There should be audio documentation and online guides that can help troubleshoot and answer the most pressing questions.
7 price
Each ecommerce platform comes with its own pricing plans. Some come with a standard monthly subscription, while others offer a flat rate. Before making a decision, you should research the plans and choose the one that best fits your budget.
With the above mentioned features, there are several best options for eCommerce businesses. However, in this post, we will discuss and compare two of the most popular platforms: WooCommerce and Magento.
