While Brevo is effective for managing simple campaigns, advanced automations require additional configuration, which can make it difficult to use for those looking for greater efficiency.
Finally, although the platform includes SMS integration, many users feel that its multi-channel capabilities are limited, which affects the ability to execute full Omnichannel strategies.
If you're facing any of these challenges, it may be time to consider other platforms that offer a better balance between cost and functionality. Throughout this article, we'll explore alternatives that fit different types of businesses, highlighting their features, benefits, and pricing, so you can make the best decision for your Marketing Strategy.
The following is a selection of platforms that can offer you a better experience depending on the needs of your company.
Doppler is an email marketing tool that has gained great popularity in Latin America thanks to its user-friendly interface and support in Spanish. Companies of all sizes, especially SMEs, have managed to improve their campaigns using Doppler , increasing both their conversion rate and customer loyalty.
One of the main reasons to choose Doppler is its simple and easy-to-use interface, ideal for those with no prior experience in marketing automation.
It also offers key integrations with eCommerce platforms like fusion data Shopify and WooCommerce, making it easy to sync data and manage campaigns.
Support in Spanish and personalized attention are also aspects that make the difference, providing a closer and more accessible experience for users in the region.
As for subscription plans, Doppler offers very affordable options. You can start with a free plan that includes up to 500 contacts, ideal for small businesses. For those who need more, paid plans start at $10 per month, flexibly adjusting to the needs of your business.
Mailchimp allows you to manage up to 2,000 contacts. This makes it an ideal option for small businesses that are just starting out with their email marketing strategies.
One of the biggest advantages of Mailchimp is its wide range of integrations with other tools, allowing users to easily sync their data and manage multiple aspects of their marketing from a single platform.
It's also important to consider some drawbacks. As your database grows, Mailchimp's costs can quickly add up, which can be limiting for expanding businesses. Additionally, Mailchimp's advanced automations can be somewhat restrictive compared to other, more robust platforms.
