Welcome new Email Campaign subscribers in style!

[armdrejoan]

Strategy
Often it’s just a simple “CLICK”, followed by… “NOTHING”! Very often it’s chinese overseas british database exactly that, nothing more, nothing less. The click is followed by emptiness… darkness combined with a deafening silence, a feeling of disappointment. New members find themselves in limbo, not knowing what to expect.

This is not the best way to start a relationship with a potential customer after the long-awaited new newsletter subscription. At this point, the marketer should realize and feel that there is much more that can and should be done.

Imagine welcoming an old friend who has returned to visit you after living in Japan for 10 years. What do you do? You offer a warm handshake, a hug, a drink, and a comfortable place to sit. Likewise, when a new user signs up for your newsletter, it is important to make them feel welcome and appreciated.

This is our guide on how to welcome new newsletter subscribers with a touch of style and personality, to create a positive and memorable onboarding experience.

Email Onboarding Sequence: Pamper Your Newsletter Subscribers
As mentioned in the introduction, the worst thing that can happen is “NOTHING”. No “Hello”, no “Welcome”, nothing like that. The new member feels abandoned and neglected. If this happens we are failing at the most magical moment, missing a fundamental opportunity.