Describe the work process
This is especially true for complex, multi-stage services. Customers do not always correctly assess the labor intensity of the task assigned to the contractor. And they must imagine it, otherwise the price will seem too high to them. Briefly describe what issues you solve when performing work, what risks you relieve the client from.
If you don't do this, there's a good chance that potential customers will go to competitors who offer a lower price (and do a lower quality job). There's no difference between you anyway, so why pay more?
Present the results of services already provided
Show the client photo reports and descriptions of the orders you have completed. Demonstrate the results of your work using the classic advertising technique "Before" and "After".
An example of using the “Before” and “After” technique when promoting car service .
Reveal interesting details of your cases - this will make it clear that uae whatsapp number they are truly yours. For example, in our web development cases, we do not just show screenshots of developed sites, but also describe how this or that element on the site helps solve the Customer's task.
Model the future outcome for a specific client
Selling a service to a client is often more difficult than selling a product because it is difficult for the consumer to imagine the end result. And he wants to understand as clearly as possible what he will receive in the end. Interactive configurators help to solve this issue, allowing you to simulate the end result.
An example of the result modulation on the website of Nadezhda Kallistratova's painting studio that we developed .
Offer a trial service
The main obstacle in selling services is that the client doubts whether he can rely on your integrity and professionalism. Sloppiness, irresponsibility, unpunctuality and dishonesty still darken our business life.
It is important to prove in practice that you can be trusted. A free trial or an inexpensive trial service provides such an opportunity.
Offer several tariff plans/service packages to choose from
This will allow the client to choose what best suits their needs. This will increase the likelihood that you will be able to sell the service to the client. At the same time, do not overdo it - according to research, too much choice confuses the consumer.
Demonstrate rigorous quality control
Describe how you strictly control the quality of services provided in your company, based on facts and figures.
Give the client the opportunity to evaluate the quality of the work performed
After the service is rendered, ask if the Customer is satisfied. If so, your interest will make your company even more attractive in the eyes of the customer. If not, it is better to let the customer splash out their negativity in your communication, and not on publicly accessible review boards.
